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Roger was established in 1998 by Renato Gelforte and Daniela Rossi. Both founders had gained experience into publishing and communication environment. Renato Gelforte has been operating in publishing and I.T. companies, while Daniela Rossi has been working in several advertisement and direct marketing agencies.
As from the start up, therefore, Roger has put two strategic resources to good use: on the one hand, experience into IT market and computer science publishing, granting the necessary skill to face the new age of communication; on the other hand, an Italian writing particularly oriented towards direct marketing communication.
Today our company has reached an efficient knowledge into planning, forging and shaping direct marketing campaigns. We are indeed talking about Italian market, where we deal with leading brands which represent main references in the world of national and international direct marketing. Agos, BonPrix, Mondadori, Rcs, Roche, UniCredit: collaborations like these have been – and still remain! – the key factor for our skill increase.
In these 10 years, we have built a team that works perfectly close to our clients in order to fulfil the assigned commitments and develop effective solutions in brand & marketing communication. Recently we’ve also acquired a notable experience around new frontiers of DM: digital colour printing with variable images, and full colour printing in transactional environments. |
